The Podcast

The phrase “back to square one” means “to go back to the beginning, after a dead-end or failure”. So “square one” represents the beginning or foundation on which all other things are built. We want to help others identify and solidify the foundational principles on which a successful WordPress business or career is built.

Our goal is to showcase the stories of people in the WordPress community who own or are affiliated with a successful business so that we can help others in the WordPress community create successful businesses and careers.

The Hosts

Aaron Reimann's Bio Picture

Aaron Reimann is a designer turned developer turned an agency starter. He co-owns an Atlanta based agency called Sideways8. He was been working with WordPress since 2008.  He has worked on WordPress projects with companies from Fortune 100 companies (thanks to Micah) to the local sewing machine shop.  He regularly speaks at Meetups and Wordcamps, currently leads the Atlanta WordPress Meetup, and writes somewhat regularly for GoDaddy. Aaron's bio is better, that's why it is listed first.


Micah Wood is a WordPress Developer at Bluehost. A professional WordPress developer for over a decade, Micah has worked on sites for Fortune 100 companies, has released over a dozen WordPress plugins, is a frequent speaker at WordCamps, co-organizes the WordPress Gwinnett meetup and shares his knowledge by blogging on WordPress development topics.